Who owns ibibo

Font Size Abc Small. Abc Medium. Abc Large. Fifteen months after MakeMyTrip announced its merger with smaller rival Ibibo Group , the largest ever consolidation to take place in the Indian startup ecosystem, the jury is still out on whether the landmark deal has started paying dividends for the merged entity. Given its sheer scale, the transaction, announced in October , was expected to change industry dynamics, create further consolidation, and remove the perception of an existing number two operator in the market, particularly in the lucrative hotels and travel packages segment.

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Already an ET Prime Member? Sign In now. Limited Access. Subscribe with Google. MakeMyTrip is already the largest OTA in the country and the merger will strengthen its position while toning down the cut throat competition in the business.

The other competitors in this space include Yatra, Cleartrip and Via. The hotels business that has higher margins has seen entry of several new competitors with branded aggregation of properties as a business model. Some of these including Oyo Rooms, are highly funded ventures.

The deal will allow MakeMyTrip pump up competition for them and will also allow the combined firm take on Yatra, which is in the process of getting listed in NASDAQ , with a bigger force.

The transaction is expected to close by the end of December and is subject to approval by MakeMyTrip shareholders and regulatory approvals. Morgan Stanley is acting as exclusive financial advisor to MakeMyTrip and has also provided a fairness opinion to its board. Like this report? HR Leadership. Resources ET Rise Dialogue. GST Invoice Generator. Startup Handbook.

Anu Thomas. Rate Story. Font Size Abc Small. Abc Medium. Abc Large. ET Online. The combined entity will bring together top brands in the consumer travel space in India including MakeMyTrip, Goibibo, redBus , Rightstay and Ryde under one umbrella. Visit www. Under the lens NFRA member under lens for audit gaps in fraud-hit firm; cloud over selection process for regulatory posts.

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